Corvallis, Oregon – Athlete Zone has unveiled a groundbreaking partnership with Dam Nation Collective, the Preferred Collective of Oregon State Athletics. This collaboration seeks to equip OSU student-athletes with an unparalleled toolkit for personal brand enhancement, ensuring they’re fully prepared to harness their name, image, and likeness (NIL) potential.

As the sports landscape undergoes monumental shifts, Athlete Zone and Dam Nation are leading the way.

Athlete Zone, known for its advanced ecommerce platform, allows student-athletes to easily connect with fans. With over twenty years in brand management and clothing production, Athlete Zone leads in the NIL field. They help student-athletes sell licensed merchandise and build their personal brands online. Embodying the perfect blend of sports and business, Athlete Zone invites student-athletes and visionaries alike to sculpt the next chapter of NIL opportunities.

“Working with Athlete Zone has been a great experience for not only building my own personal brand but also enabling me to represent my community. With the introduction of NIL, Athlete Zone has been able to open new doors for me by pushing my brand and creating opportunities. They’ve educated me on the NIL process and what it takes to become successful. Additionally, working with Dam Nation on various projects and initiatives has been both fun and educational and I am excited to work with both Athlete Zone and Dam Nation in this space. This is only the beginning and I’m excited for what’s to come.” – Oregon State University Football Student-Athlete Easton Mascarenas-Arnold

Dam Nation is a one-stop-shop for all OSU student-athletes and teams to create, optimize and promote student-athlete brands utilizing their NIL. With key partnerships with investors, including OSU alumni, fans and business partners, Dam Nation creates opportunities that can be local, regional, or national in scope.

“From the beginning, we have stated that we want to create truly meaningful opportunities to all OSU student-athletes and teams while also providing the education and tools which they can carry with them well beyond their playing days. There is nothing more powerful than to provide opportunities to help create and promote personal brands and to teach entrepreneurship. This partnership with Athlete Zone is something we are extremely proud of and we are excited to bring it to life for countless Beaver student-athletes.” – Dam Nation Collective Co-Founder Kyle Bjornstad

Athlete Zone and Dam Nation have come together to form an exceptional alliance, purpose-built to empower forward-thinking student-athletes. The partnership will give Oregon State student-athletes a competitive advantage in the new world of NIL opportunities, and will provide the development and entrepreneurial experience they’ll need to be successful not only as student-athletes, but also in their post-university careers. With the unwavering support of Athlete Zone and Dam Nation, student-athletes are set on a trajectory where their potential is limitless and their path to excellence clearly illuminated.

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