Name, Image, and Likeness (NIL) refers to NCAA guidance that allows student-athletes to earn compensation for the use of NIL. This legislation allows student-athletes to earn compensation in the following ways:

  • Advertisement appearances
  • Autograph sales
  • Personal appearances
  • Personal brand and business activities
  • Private camps, clinics, and lessons
  • Social media promotions and influencer activities
  • Other third-party endorsements

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NIL ACTIVITY EXECUTION


STEP 1

NIL ACTIVITY INITIATION

  • Dam Nation initiates the NIL Activity by submitting an offer to the student-athlete(s) via the Opendorse platform.
  • The student-athlete(s) are notified of the pending NIL Activity offer.

STEP 2

STUDENT-ATHLETE REVIEW & ACCEPTANCE

  • Once the student-athlete(s) accept the NIL Activity offer via the Opendorse platform, the compliance office is notified of the accepted pending NIL Activity offer.
  • The compliance office reviews the accepted pending NIL Activity offer.

STEP 3

COMPLIANCE OFFICE ACCEPTANCE

  • Once the compliance office verifies the accepted pending NIL Activity offer via the Opendorse platform, the student-athlete(s) are notified of the verification.
  • The Opendorse platform directs the student-athlete(s) to complete the NIL Activity.
  • Once completed, the student-athlete(s) verify the completion of the NIL Activity via the Opendorse platform.

STEP 4

NIL ACTIVITY COMPLETION

  • Dam Nation receives notification and proof of the completed NIL Activity from the student-athlete(s) via the Opendorse platform.
  • Dam Nation confirms completion of the NIL Activity via the Opendorse platform.

STEP 5

PAYMENT & DISCLOSURE

  • Upon Dam Nation’s confirmation that the NIL Activity has been completed by the student-athlete(s), the Opendorse platform initiates payment to the student-athlete(s).
  • Finally, the Opendorse platform creates a disclosure of the completed NIL Activity and submits it to the compliance office.

RESOURCES


Oregon Law, NCAA Policy, and NCAA Guidance

Oregon Senate Bill 5

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NCAA Guidance for Boosters

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NCAA Guidance for Institutional Involvement

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